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Accounting for tastes [electronic resource] / Gary S. Becker. by

Becker, Gary S. (Gary Stanley), 1930-
ebrary, Inc

Material type:

Text; Format: electronic available online remote

; Literary form: Not fiction

Publication details: Cambridge, MA : Harvard University Press, 1996

Online resources:

An electronic book accessible through the World Wide Web; click to view

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The active consumer [electronic resource] : novelty and surprise in consumer choice / edited by Marina Bianchi. by

Bianchi, Marina
ebrary, Inc

Series: Routledge frontiers of political economy

Material type:

Text; Format: electronic available online remote

; Literary form: Not fiction

Publication details: London ; New York : Routledge, 1998

Online resources:

An electronic book accessible through the World Wide Web; click to view

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Advertising [electronic resource] : types, trends and controversies / Evelyn P. Mann, editor. by

Mann, Evelyn P
ebrary, Inc

Series: Advertising : media, marketing and consumer demands

Material type:

Text; Format: electronic available online remote

; Literary form: Not fiction

Publication details: New York : Nova Science Publishers, c2012

Online resources:

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Advertising and consumer citizenship [electronic resource] : gender, images, and rights / Anne M. Cronin. by

Cronin, Anne M, 1967-
ebrary, Inc

Series: Transformations

Material type:

Text; Format: electronic available online remote

; Literary form: Not fiction

Publication details: London : Routledge, 2000

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The age curve [electronic resource] : how to profit from the coming demographic storm / Kenneth W. Gronbach. by

Gronbach, Kenneth W
American Management Association
ebrary, Inc

Material type:

Text; Format: electronic available online remote

; Literary form: Not fiction

Publication details: New York : American Management Association, c2008

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American buyers : demographics of shopping.

Edition: Second edition.

Material type:

Text; Format: available online remote

; Literary form: Not fiction

Publisher: Amityville, New York : New Strategist Publishing, [2012]Copyright date: �2012

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American consumer culture and its society [electronic resource] : from F. Scott Fitzgerald's 1920s modernism to Bret Easton Ellis'1980s blank fiction / Johannes Malkmes. by

Malkmes, Johannes
ebrary, Inc

Material type:

Text; Format: electronic available online remote

; Literary form: Not fiction

Publication details: Hamburg : Diplomica Verlag, 2011

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Behavior space [electronic resource] : play, pleasure and discovery as a model for business value / Alexander Manu. by

Manu, Alexander, 1954-
ebrary, Inc

Material type:

Text; Format: electronic available online remote

; Literary form: Not fiction

Publication details: Farnham ; Burlington, Vt. : Gower, c2012

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Behavioral pricing [electronic resource] / guest editors Sarah Maxwell and Hooman Estelami. by

Estelami, Hooman
Maxwell, Sarah
ebrary, Inc

Series: Journal of product & brand management, featuring pricing strategy & practice ; v.14, no. 6

Material type:

Text; Format: electronic available online remote

; Literary form: Not fiction

Publication details: Bradford, England : Emerald Group Publishing, c2005

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Best customers : demographics of consumer demand.

Edition: Ninth edition.

Material type:

Text; Format: available online remote

; Literary form: Not fiction

Publisher: Amityville, New York : New Strategist Publishing, [2012]Copyright date: �2012

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11.

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Boom [electronic resource] : marketing to the ultimate power consumer--the baby boomer woman / Mary Brown and Carol Orsborn ; foreword by Paco Underhill. by

Brown, Mary, 1959-
Orsborn, Carol
ebrary, Inc

Material type:

Text; Format: electronic available online remote

; Literary form: Not fiction

Publication details: New York : American Management Association, c2006

Online resources:

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12.

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Bought & sold [electronic resource] : living and losing the good life in socialist Yugoslavia / Patrick Hyder Patterson. by

Patterson, Patrick Hyder, 1963-
ebrary, Inc

Material type:

Text; Format: electronic available online remote

; Literary form: Not fiction

Publication details: Ithaca : Cornell University Press, 2012

Other title:

Bought and sold

Online resources:

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13.

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Bounded rational choice behaviour : applications in transport / edited by Soora Rasouli, Harry Timmermans. by

Rasouli, Soora [editor.]
Timmermans, H. J. P [editor.]

Edition: First edition.

Material type:

Text; Format: available online remote

; Literary form: Not fiction

Publisher: Bingley, England : Emerald, 2015Copyright date: �2015

Online resources:

An electronic book accessible through the World Wide Web; click to view

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Buyer personas : how to gain insight into your customer's expectations, align your marketing strategies, and win more business / Adele Revella. by

Revella, Adele [author.]

Series: The New Rules Series

Material type:

Text; Format: available online remote

; Literary form: Not fiction

Publisher: Hoboken, New Jersey : Wiley, 2015Copyright date: �2015

Online resources:

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15.

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The buying brain [electronic resource] : secrets of selling to the subconscious mind / A.K. Pradeep. by

Pradeep, A. K, 1963-
ebrary, Inc

Material type:

Text; Format: electronic available online remote

; Literary form: Not fiction

Publication details: Hoboken, NJ : Chichester : Wiley ; John Wiley [distributor], c2010

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16.

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Buying into the world of goods [electronic resource] : early consumers in backcountry Virginia / Ann Smart Martin. by

Martin, Ann Smart, 1960-
ebrary, Inc

Series: Studies in early American economy and society from the Library Company of Philadelphia

Material type:

Text; Format: electronic available online remote

; Nature of contents: biography

; Literary form: Not fiction

Publication details: Baltimore : Johns Hopkins University Press, c2008

Other title:

Consumers in backcountry Virginia

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17.

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CB4/ Barry J. Babin, Eric G. Harris by

Babin,Barry J [author.]
Eric G. Harris [author.]

Edition: Instructor edition.

Mason: South-Western , c2013

Availability: Items available for loan: Harare Campus (1)Call number: HF5415 BAB 2013.

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18.

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Changing consumer cultures of modern Egypt [electronic resource] : Cairo's urban reshaping / by Mona Abaza. by

Abaza, Mona
ebrary, Inc

Series: Social, economic, and political studies of the Middle East and Asia ; v. 101.

Material type:

Text; Format: electronic available online remote

; Literary form: Not fiction

Publication details: Leiden ; Boston : Brill, 2006

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19.

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Cinderella dreams [electronic resource] : the allure of the lavish wedding / Cele C. Otnes, Elizabeth H. Pleck. by

Otnes, Cele
Pleck, Elizabeth H. (Elizabeth Hafkin), 1945-
ebrary, Inc

Series: Life passages ; 2.

Material type:

Text; Format: electronic available online remote

; Literary form: Not fiction

Publication details: Berkeley : University of California Press, c2003

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20.

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The color revolution [electronic resource] / Regina Lee Blaszczyk. by

Blaszczyk, Regina Lee
ebrary, Inc

Series: Lemelson Center studies in invention and innovation

Material type:

Text; Format: electronic available online remote

; Literary form: Not fiction

Publication details: Cambridge, Mass. : MIT Press, c2012

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