TY  - GEN
AU  - Cavusgil, S. Tamer
AU  - Pervez N. Ghauri 
AU  - Leigh Anne Liu 
TI  - Doing business in emerging markets / 
SN  - 9781526494559
PY  - 2021///
CY  - London, Thousand Oaks, New Delhi, Singapore
PB  - SAGE
KW  - Case study
KW  - International business enterprises
KW  - Export marketing
KW  - negotiation in business
KW  - Emerging markets
KW  - Los Angels
N1  - Includes index
N2  - Fully updated to include coverage on the recent COVID-19 pandemic as well as other recent macro drivers, this third edition provides a comprehensive and authoritative examination of emerging markets across the globe

ER  -