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Market-based management : strategies for growing customer value and profitability / Roger J. Best.

By: Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, 2005Edition: 4th edDescription: xxii, 506 pISBN:
  • 0131293729
Subject(s): LOC classification:
  • HF5415.13 .BES 2005
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books ZEGU Commerce library Open Shelves HF5415.13 BES 2005 (Browse shelf(Opens below)) Available BK0008698

Includes bibliographical references and index.

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