Strategic management essentials/ Gareth R. Jones Texas A and M University, Charles W. L. Hill University of Washington.

By:

Jones, Gareth R, 2009- [author.]

Contributor(s):

Hill,Charles W.L, 2009- [author.]

Mason: South-Western Cengage Learning, c2009Description: xvi;246 pages.-Content type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9780324788495

Subject(s):

Summary: STRATEGIC MANAGEMENT ESSENTIALS, 2E, International Edition is a brief version of the authorsA market-leading text THEORY OF STRATEGIC MANAGEMENT, 8E, International Edition, helping students identify and focus on core concepts in the field in a more succinct, streamlined format. Based on real-world practices and current thinking, the textAs presentation of strategic management features an increased emphasis on the business model concept as a way of framing the issues of competitive advantage. Cutting-edge research, new strategic management theory, and a hands-on approach allow students to explore major topics in management, including corporate performance, governance, strategic leadership, technology, and business ethics. Its high-quality case program examines small, medium, and large companiesuboth domestic and internationaluso that students gain practice putting chapter concepts into action

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Books	ZEGU Main Library Open Shelves		Bks		HD30 JON 2009 (Browse shelf(Opens below))					Available			BK0019274
	Books	ZEGU Main Library Open Shelves		Bks		HD30 JON 2009 (Browse shelf(Opens below))				C.2	Available			BK0019039

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Includes bibliography and index.

STRATEGIC MANAGEMENT ESSENTIALS, 2E, International Edition is a brief version of the authorsA market-leading text THEORY OF STRATEGIC MANAGEMENT, 8E, International Edition, helping students identify and focus on core concepts in the field in a more succinct, streamlined format. Based on real-world practices and current thinking, the textAs presentation of strategic management features an increased emphasis on the business model concept as a way of framing the issues of competitive advantage. Cutting-edge research, new strategic management theory, and a hands-on approach allow students to explore major topics in management, including corporate performance, governance, strategic leadership, technology, and business ethics. Its high-quality case program examines small, medium, and large companiesuboth domestic and internationaluso that students gain practice putting chapter concepts into action

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